A little monday humor: No Twitter for Hitler

Ahh, a little monday humor for you: No Twitter for Hitler

Calculating the ROI of a Social Media Marketing Campaign

ROI or “Return on Investment” is a large topic of discussion in the world of Social Media advertising. No one seems to have a quantifiable answer and the answer is sometimes answered vaguely. I’ve heard everything from “Well… it’s a long term strategy”, “It helps with your organic search”, “It’s really about brand reputation and management”, to “It’s really impossible to measure the results.”
The truth of the matter is, almost all of these things are correct. However, I disagree that it’s impossible to measure.

Real Life Examples of Business Owners Using Social Media

Great article over at small business trends:
http://www.smallbiztrends.com/2008/07/real-life-examples-of-business-owners-using-social-media.html/

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Top Ten Viral Marketing Campaigns of all Time

Sorry, I haven’t written in my blog lately, I’ve been so busy with getting this company together that I haven’t had time to write anything. Good news is, it looks like I have a real client now. Between trying to get the FlashPoint Social Media site up, proposal writing, and trying to get more business in the pipe-line, I’ve been neglecting my blog and all my profiles.

I wanted to drop this link, it comes from Patrick Altoft at Blogstorm:

The Top 10 Viral Marketing Campaigns of all Time:

http://www.blogstorm.co.uk/the-top-10-viral-marketing-campaigns-of-all-time/

It’s an interesting read on the power of viral marketing. Although it can be difficult to achieve the same results many of these companies had, it’s definitely something your company should look into. A good rule of thumb is for every 20 viral campaigns you produce, 1 may have some success. The good news is usually these types of campaigns will cost a fraction of a big budget campaign and will be 10X more effective. When formulating a social media plan, some sort of viral efforts should be included. Regardless of how boring you may think your product is :-).

Five Quick, Free (or Almost Free) and Easy Ways to Create Facebook Apps- Part Three: App in the box

#3 Appinabox

Type: Cross Functional App/Widget Creator
Good for: People that want to share their videos or mp3s
Cost: Free (optional upgrade)
Pros: Easy to use, free, can upgrade, and supports a number of different widgets
Cons: Only works with facebook, doesn’t accept RSS feeds.
Website: www.appinabox.com

Appinabox is another widgetbox type application that allows you to create multiple facebook applications with a single generator.

Five Quick, Free (or Almost Free) and Easy Ways to Create Facebook Apps- Part Two: Widget Box

#2. Widgetbox

Type: Cross Functional App/Widget Creator
Good for: People that want to make multiple platform widgets and more than a Blog Application
Cost: Free
Pros: Easy to use, great directions, it creates a true Facebook app, and you can create more than one type of application, works with OpenSocial
Cons: Widgets contain advertisements, end result not as clean as others

Website: http://www.widgetbox.com

WidgetBox is a little different and a little broader. It’s totally free, and you can create a cross functional widget. You set up the widget first, then you choose which platform you want to distribute it to. For Example we’re going to set up a FaceBook app using my RSS feed, but you can also use your flash content, html content or webpage.

Click below to read more…

Five Quick, Free (or Almost Free) and Easy Ways to Create Facebook Apps- Part One: Blogfuse.com

So you wanna make FaceBook apps? I’m from Chicago. We have a certain way of doing business. Every company I have ever worked for has to be “scrappy”. We’re a tough city, built on the backs of hard working blue collar, no frills, get your hands dirty, and as cheap and fast as possible. Apparently, I did not inherit many of these traits, I like expensive soap, I don’t like to sweat, and the last time I got my hands dirty was opening a computer case. Regardless, I’m with them in spirit, especially when I look at creating Facebook apps or Myspace apps. I look for a way to create these as quickly, easily and inexpensively as possible.
Keep in mind that this is geared for people with little to no programming ability. In the five following posts I am going to review websites you can go to create your own apps.
Five Quick, Free (or Almost Free) and Easy Ways to Create Facebook Apps:

In my first review I’m going to go over BlogFuse. There doesn’t seem to be many reviews on this one, but it looks interesting.

#1. BlogFuse.com

Click below to read more…