Social Media Marketing and Optimization

Sorry, I haven’t written in my blog lately, I’ve been so busy with getting this company together that I haven’t had time to write anything. Good news is, it looks like I have a real client now. Between trying to get the FlashPoint Social Media site up, proposal writing, and trying to get more business in the pipe-line, I’ve been neglecting my blog and all my profiles.

I wanted to drop this link, it comes from Patrick Altoft at Blogstorm:

The Top 10 Viral Marketing Campaigns of all Time:

http://www.blogstorm.co.uk/the-top-10-viral-marketing-campaigns-of-all-time/

It’s an interesting read on the power of viral marketing. Although it can be difficult to achieve the same results many of these companies had, it’s definitely something your company should look into. A good rule of thumb is for every 20 viral campaigns you produce, 1 may have some success. The good news is usually these types of campaigns will cost a fraction of a big budget campaign and will be 10X more effective. When formulating a social media plan, some sort of viral efforts should be included. Regardless of how boring you may think your product is :-).